When was the last time you got on Twitter, Facebook, or LinkedIn for business or personal use? Chances are you are probably logged in to one of them right now or have used one of these sites sometime today. It seems that you cannot find a retailer, corporate, or privately-held business that does not have one or all of these accounts set up to attract business and referrals or to simply stay in touch with customers. I have recently jumped on the social-networking bandwagon and am working on how to shamelessly promote myself and my business. I have found an unbelievable amount of information on Twitter from, coupons, and up-to-the-second news about everything from real estate to the new Verizon iphone that will be released on Feb. 4th. Sometimes, I feel that I may not need to go through my list of online periodicals to get up-to-the-minute news about my industry, but to just login to my Twitter account and watch my feed.
I am finding that this new wave of social media is not just a fad but seems to be here to stay, and businesses are all over it. I mean, just think - you can reach thousands with just the click of a mouse and promote your new ideas and products. I would love to find out how your business is using one of these social media outlets and what you are posting. Is it just products and coupons, or have you discovered another way to use these outlets?
Currently, I am using Twitter as a way to keep my followers up to date with what I am reading about the industrial real estate market and relevant Jacksonville news. I also plan to post some new listings and recent sales, as they occur, but I am looking for other creative ways to use these accounts. I recently read that there is a coffee shop on the West Coast that is using Twitter to take their customers’ coffee orders. Just think, you can tweet what you want, show up at their store, and it’s ready for pick up… how cool is that!
So, if you’re willing to share how you’re using the social media outlets, I would love to hear from you, and I will elaborate some more on what I am doing too… maybe we can all learn something from each other.
Jacob Horsley
NAI Commercial Jacksonville
Industrial Group
